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Posts tagged ‘websites’

What have we done in 365 days?

Wednesday, December 23rd, 2009 by Mark Kelleher

This is the last post of the year as I go off for an ibreak (don’t ask). Let’s take the opportunity to look back over the last year and forward to the next.

It’s time to award my blog Awards 2009. (more…)

Personalisation

Wednesday, November 25th, 2009 by Mark Kelleher

Personalisation is a method of marketing that has been on the outer edges of the B2C marketing mix in the past, mostly due to high operating costs, and the fact that mass marketing techniques have met needs. (more…)

Business to business social media – does it work?

Friday, November 20th, 2009 by Mark Kelleher

I was at a CIM event in Cambridge recently and got talking to a marketing person from a small gas testing company who wanted to explore how she could use the company website to generate more interest and revenue. (more…)