IBM has recently announced the incorporation of Twitter data into Watson Analytics. Find out how external data sources can help decision making for businesses in a range of industries.
Archive for the ‘Creative’ Category
The rise of ecommerce and the development of mobile devices have transformed the retail sector – consumers can now search and shop at their convenience, anytime, anywhere and even simultaneously through different channels. (more…)
The truth is, if a brand can elevate its meaning and values to a level beyond its products, it is in a much stronger position to defend itself against “rip-offs” or “me-toos”. (more…)